Advice Every Online Business Owner Should’ve Heard Before Starting SEO



SEO’s great, but before you really invest a lot into it, there’s something you should know. Today I’m going to break up advice every online business owner should hear before starting SEO. Look, SEO’s long-term. You need other traffic sources to make money before you succeed with SEO.

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CodeCanyon:
Ubersuggest:
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Now, let’s go over what you need to generate sales now, which will make you cash so you can then take that cash and invest in SEO. It doesn’t mean that you shouldn’t start doing SEO right now because in the future, is one of the highest ROI marketing channels out there. But still you need to start doing stuff right now to generate those sales because you can’t wait six months, or a year, or two years depending on the keywords you’re going after to really get the results.

First, you need to learn how to convert visitors into buyers. If you can’t convert visitors into buyers, then it doesn’t matter how much traffic you get. And if you can’t get your conversion rate high enough, the economics won’t work out, especially with paid advertising because the costs are continually rising, especially after COVID.

You don’t really need a billion dollars for engineering when you’re a startup, but you do need it to scale your sales and marketing. And you need to have a conversion funnel with upsells and downsells. That’s how you get the most out of your revenue. The upsells and downsells, the key with that is speed and automation. And as long as you’re producing results, people gladly take you off those upsells and downsells.

Second thing that you need to know. Search engines give older websites more authority and more placement. Now there’s no guarantee that if you’re older website, you have more authority in your website because you could be a brand new hot website that every wants a link to it talk about, but that’s usually not the case.

Typically the older sites have much more authority. And no matter how much money you have, you can’t easily buy that age. You just have to be patient. And that’s the thing with SEO. It is super effective. The ROI is massive and that’s why we have one of the fastest 500 growing companies according to “E Magazine”, because SEO works for customers and our results are proven.

Third don’t take short-term gains for long-term losses.So doing what’s best for your customers wins in the long run.

Fourth, create a better mouse trap, as marketing is becoming too expensive. Look, I’m a marketer and I’m telling you, it’s just going to keep going up and up. So you’ve got to figure out a better mouse trap.

And you can do some things that are very similar to sites like CodeCanyon that can help you put tools on your website, which can help you get traffic and you’d give away stuff for free, and you can buy some of these tools for 10, 20, 30, $40. They’re not going to be as good as what Zillow did or what I did, but it’s a start. And then over time you can invest more money to making it better.

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Sometimes the Best SEO Strategy Is To ABANDON Some Keywords



I have 9 million visitors and now I’m trying to get less traffic. Today, I want to break down how sometimes the best SEO strategy is to abandon some keywords.

RESOURCES & LINKS:
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A Step-by-Step SEO Strategy For Beginners | Getting Traffic With Old and New Websites:

3 SEO Trends in Automation for 2021 (Trend #3 Is Coming Sooner Than You Think):

Ubersuggest:
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Look, neilpatel.com gets roughly eight to 9 million visitors a month. And it ranges, some months are better than others, some months I even had 10 million visitors, some months, there’s seven. Really depends on the season as well.

Now, when I look at neilpatel.com, when I first started off, I wasn’t targeting buyers, I was targeting any keyword that would get high traffic, and I just wanted as much traffic as possible. People were searching on how to make money on Instagram. You know what? Boom, I create a article on that. People want to know how to get more Instagram followers. Boom, I create a article on that. People want to know something about TikTok, even though my customers don’t care to pay me for TikTok marketing, boom, I create a article on that.

Why was I doing that? Well, the main thing is, is I thought the more traffic, the better because a lot of people wanted this traffic and people would pay money to rank for these keywords or more so pay money to get at the top of Google in the paid ads.

And what I learned from that strategy is, if the intent of those keywords doesn’t exactly match what your ideal customer is looking for, you’re getting the traffic, but you won’t make any money. So you’re probably wondering, what am I doing now, right? Well, I’m doing a few different things.

First off, I don’t care for traffic anymore. Yes, I want more traffic, but I want the right traffic. I don’t really care if I have 9 million visitors or 1,000,000 visitors. I really care about conversions and what’s driving those conversions. And I’ve been doing this for a while now.

So I want you to go into Google Analytics, set up some goals and conversion tracking, and look to see what’s driving conversions. Focus more on getting those traffic sources. That’s the first step.

The second thing I want you to do is go and look for what your competitors are paying money on paid ads for. So you can use tools like Ubersuggest and put in your competitor’s URLs. See what keywords are ranking for, see what keywords are targeting for on a paid ad perspective. And that’ll give you a big idea of, hey, these are the keywords we should be going after and these are the keywords that we shouldn’t be going after.

The third thing that I’m doing is focusing on other channels that aren’t necessarily related to keywords. If you look at the big companies out there, Microsoft, IBM, Airbnb, Nike, whatever it may be, they grow their revenue in many different ways.

The next thing that I’m doing is going after keywords that I know I can easily rank for. So if you go to Ubersuggest and you put in a keyword that you know is good, like, I’m in the marketing industry, so I may put in digital marketing, and you’ll see a report that loads and it shows your overall traffic, like, for the term digital marketing and how many people click on it.

And you put your URL in there and it’ll end up breaking out once you put your URL, all the related keywords that are good and that you can easily rank for. And I want you to look at each of those keywords, do some searches, do some research, and make sure that you’re seeing direct competitors, not somewhat competitors, but direct competitors.

And if they are, and they have a high CPC and good traffic, that means I know that that’s a good keyword for me to target in SEO because it will drive sales, which is very important.

And that’s a strategy that I would recommend, and remember, traffic isn’t everything, conversions and sales is. It all starts with tracking your conversions in things like Google Analytics, which they can do for free.

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A Step-by-Step SEO Strategy For Beginners | Getting Traffic With Old and New Websites



Starting with someone who has no SEO strategy currently, let’s start there. Do you think there’s a site-wide level of optimization that has to happen? Like, straight up title tag, meta tag, optimization of different queries on the site, an internal linking structure, and then a content marketing strategy on top of that to add value to the site, as a base level SEO strategy? Or what would you suggest to someone who, first level is they don’t currently have an SEO strategy, and then we’ll ask about someone who already does, and what they can optimize, but just base level, if you don’t have one, what do you do in today’s world?

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The Biggest Impact on SEO:

Social Media Strategies To Boost Your SEO:

Ubersuggest:
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You know, you can look at keywords, top pages, et cetera. But what I wanted to show you is this is the easiest thing. So you just click on Site Audit. Again, this is free. I don’t even capture an email straight up, this is just free. So you don’t have to put in an email to use it, and it’ll tell you everything that’s wrong. Pages, your score, your load time. And you can be like, “All right, “let’s look at my Issues, or Critical Errors.” And you can just go to all of them, and be like 31 pages have a low word count.

And then you can to Warnings, and you can do the same thing. Two pages have duplicate meta descriptions. So what is it, right? So what is that, and how do I fix it?

It just breaks down everything you need to fix, in priority, from how hard is it to implement, to how much traffic will you get by fixing them? So that’s the first part of SEO, right? It’s just like the lowest hanging fruit. The second part is all about keywords.

So if I’m trying to target the keyword, marketing, and this is super effective, or digital marketing, right? And I use these tactics on my own site. To give you an idea, if I type in digital marketing, I think I’m like number one or two or something. Here’s all the paid listing, and I am the first organic listing. I do that for a lot of terms like online marketing. I’m up there somewhere. I’m number two. Funny enough, number one’s also my website. Although I sold it.

But here’s a simple thing I do. It’s all about finding the right type of keywords, right? The way I find the right type of keywords is, one, you can just type in keywords like digital marketing, or whatever you want to target. Here’s my process.

I go and I look for keywords, and I just click View All Keywords, and it’ll show me everyone who’s ranking, how many links they have, their domain scores, socials, et cetera. So I’ll go find keywords, and it gives me solid metrics. When I mean solid, as in non-opinionated metrics. Like the average webpage that ranks in the top 10 has 435 backlinks and a domain score of 49. So I know, is it going to be easy for me to get 435? Is it going to be hard? because I can have a rough idea of how many links I have.

So I’ll just go through here, and I’ll find keywords. As you can see, there’s like 500 suggestions here. Here are some other related keywords I’ll post from our database. This has 30,000 recommendations.

And then the last step when I’m trying to create content, after I find some keywords that are typically… I look for keywords that are high in volume, high in CPC, and I want to go after keywords that have a low SEO Difficulty.

So that’s abbreviation of SD. It’s like digital marketing company has a high CPC, volume’s not bad, low SEO Difficulty, which means people are typing that in, me being an agency, probably a good keyword to go after, because it probably converts well if people are paying $17 a click.

And the way you do this is you just create content. So there is a Content Ideas section of the tool, and it’ll show you all the content per country, so you can break it down by whatever country, or language, or region you want. And, technically, you can break all the reports down by that. And you want to look for articles that are somewhat popular, because it’s breaking down the social shares, as well as articles that have decent search traffic, as well as a lot of backlinks.

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The Biggest Impact on SEO



Eric Schmidt the ex-CEO of Google once said, brands are the solution, they’re not the problem, right? It’s how you sort out the good companies from the cesspool. And I’m paraphrasing his quote, but you guys get the point. It’s pretty much saying brands are important and brands are a key factor in Google’s rankings.

RESOURCES & LINKS:
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How to Build a Global Brand (7 Shortcuts I’m Using to Build My Brand Internationally):

Growing Your Brand on Facebook:

How To Create A Compelling Brand:

Ubersuggest:
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So, I once, over time I noticed a trend, more and more people were typing in my domain name into Google. So my domain name is neilpatel.com for one of my sites where people are typing in my name, Neil Patel SEO, Neil Patel tools, Neil Patel Ubersuggest, Neil Patel content marketing, et cetera variations of my name.

And what we found is if we didn’t build links or anything, well our brand spiked from PR or whatnot, and it spiked for a month or two, all of our ranking skyrocketed. And even when the PR went down and the brand queries went down, our rankings maintained or close to maintained to their peaks. So we found that Google loves brands.

Like, we’ve seen and tested sites in different regions globally. And even if you build links, you write the right content, you’re super thorough, we found that if you don’t have brand queries, you don’t rank as high. But if you have a ton of brand queries and you barely have links or anything like that, your ranking skyrockets.

There’s an algorithm change back in 2009, that was a big brand update, I believe. And since then, bigger brands have been getting a benefit. Now, “bigger brands”. It doesn’t necessarily mean you have to be a bigger company, right?

You don’t have to be a Nike or Wikipedia. You just have to be a big brand for the keywords you’re trying to rank for. And you don’t have to be the biggest brand. You just have to be somewhat of a brand. Like, my brand queries suck compared to Nike I get roughly a hundred thousand visitors a month from people googling Neil Patel even though my domain name’s neilpatel.com. But yeah, I still rank well, and so does Nike but Nike probably gets a hundred thousand queries every single minute.

You do YouTube, you’re on social media, you blog, you speak at conferences, you build a brand. And you do that whether it’s personal or whether it’s corporate. and just look at how much business you got because of brand, not a lead, you have rankings and get traffic to your site, but it also helps generate business as well. And you can do that for a corporate brand, and again a personal brand, but very few people spend time and energy into it.

So I stick with the rule of seven. When someone sees your brand or hears about it seven times and interacts with it seven times they’re much more likely to become a loyal follower. Again, whether it’s personal or corporate.

So, simple things that you can do is, one, collect emails. If you collect emails, anytime you update your content, or have something new, like a YouTube video you can always blast it out. Two, you can do push notifications. So, anytime someone comes to your site, have them subscribe. Anytime you have new content or want to push out a message, let them know. Three, leverage social media all of the channels out there, because they believe that you’re not going to find someone on one channel or another, but you know, if you leverage all of them you’ll get something. It’s better than nothing. Four, engage with people.

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4 Daily SEO Tasks That You Need to Do (And That Produce Results)



Google, on average, makes over eight algorithm changes per day. That’s a lot of algorithm changes. So, how do you ensure that you’re doing all the right things to continually stay at the top of Google? Today I want to break down four daily SEO tasks that you ought to do.

RESOURCES & LINKS:
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Ubersuggest:
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I’m at neilpatel.com/ubersuggest. Now some of the daily tasks that I do use Ubersuggest, and some of them don’t, and I’m going to break them all down for you.

So the first daily task that I like doing is checking my rankings. So if you’re on Ubersuggest, if you haven’t, you can type in your domain or a keyword, hit enter, and then I want you to go and click on the dashboard button. This is going to be where you add projects.

Project gets added and then your rankings will load. Sometimes it takes 10, 20 minutes for the first set of rankings when you just added your project. But let’s go to the rank tracking report and let’s look at, you know, as you can see here, I already picked up a few keywords.

Within the next five, 10 minutes, more will be picked up. Let’s look at one of my older profiles, Neil Patel, and I can pick custom time ranges, like last 30 days. And then you can see how your rankings are fluctuating over time.

And this is really simple because then you can see, all right, are my rankings going up? Cool. The ones that are going down, I will look at those pages and see what I need to do to improve them so I can get my rankings to go up back over time.

And I would look at, all right, who’s, and some of these results are localized. And I would just look and be like, all right, who’s above me? What are they doing? And what do I need to be doing to rank higher? So then I would just look at their pages and compare them to my pages.

The second thing that I like doing in Ubersuggest on a daily basis is I go to the keyword overview and I’ll continually search for new keywords. So I already know about the keyword SEO company, but I may type in keywords like digital marketing.

And what Ubersuggest will do is it’ll show you a list of keywords, some content ideas, list of keywords, and the search volume over time. So let’s say I look at the list of keywords. I’d be like, huh? You know, maybe I want to go after digital marketing company.

And I can add the keyword. And what I would do is I would look for other keywords that I haven’t added yet. I’m going to go down cause not all of them are relevant. I’m going to keep going. Let’s see. Digital marketing firms. I probably want to go after that keyword.

And then click add. And by doing this on a daily basis, when I go to my keywords list, I’ll constantly have more keywords in here.

So then that way, I can continually boost and increase my rankings because SEO is all about keywords. The more keywords you have, the better off you’re going to do, assuming you actually take time to create content around those.

The third thing that I love doing is just doing a regular site audit. So, as you can see here, neilpatel.com is already loaded, crawled. And if it hasn’t been crawled today, just click re crawl. And the reason I like doing this is, as you constantly make changes to your website, and you constantly update things, you keep getting more and more SEO errors or things can go wrong.

So I’ll look at, like, the critical arrows. These are some pages that take too long to load, and I’ll have my team work on fixing this because that’s more server related. For the issues that are more warnings or recommendations, some of them I can fix like a page without a H1. That’s easy. I can go fix that myself.

The fourth thing I like doing is to head over to Google search console. In Google’s search console, you’ll see where things are going wrong, where they’re not, and they’ll list good URLs, bad URLs, URLs that need improvement. You can open up any specific report. You want to see less red. And as your yellow increases, you want to see less yellow, and you just want to go through all the reports.

So, like, I like going through, like, the enhancements, like breadcrumbs. Make sure there’s no errors. I like going through, actually, AMP, breadcrumbs, FAQ, and I just go through them. Just make sure there is no major errors.

It’s a lot of little things. And by doing that, you’ll consistently rank over time and rank higher. So that’s it. Those are the four tasks that I like doing on a daily basis.

► If you need help growing your business check out my ad agency Neil Patel Digital @

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Complete SEO Course for Beginners: Learn to Rank #1 in Google



Learn how to do search engine optimization in our complete SEO training course for beginners.

Subscribe ►

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Additional SEO Resources

SEO Course for Beginners Playlist (14 Videos) ►

SEO For Beginners: A Basic Search Engine Optimization Tutorial for Higher Google Rankings ►

Keyword Research Tutorials for SEO ►

On Page SEO Checklist for Higher Google Rankings ►

Link Building Tutorials (Step-By-Step) ►

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It doesn’t matter if you know nothing about SEO. This complete end-to-end course was created to help you learn SEO in an easy and systematic way.

This SEO training course will teach you:

► What is SEO and why it is important
► What keywords are
► The basics of how to do keyword research
► How to analyze search intent
► How to check ranking difficulty
► What is on-page SEO
► How to optimize a page for your target keyword
► What is link building and why it is important
► How to build backlinks
► What makes a backlink “high-quality”
► How to do blogger outreach
► What is technical SEO
► Technical SEO best practices

You don’t have to watch multiple videos from different places just to piece together how SEO works.

By the end of this tutorial, you’ll understand everything you need to know about the basics of SEO and how to rank #1 in Google. You’ll know how to do the four main aspects of SEO: keyword research, on-page SEO, link building, and technical SEO.

Best of all, you’ll be able to apply your training immediately to your own website and work to rank higher on Google. You’ll understand what it is you need to do to begin getting traffic from organic search month after month.

Timestamps:

0:00 Intro
1:25 What is SEO and why it is important
7:54 What are keywords
15:39 How to analyze search intent
19:51 How to find keyword for your site
31:01 What is ranking difficulty
40:28 What is on-page SEO
46:26 How to optimize a page for a target keyword
59:39 What is link building and why it is important
1:04:38 How to get backlinks for your site
1:08:26 What makes a backlink “good”
1:16:23 What are link building tactics for beginners
1:30:50 How to do blogger outreach for backlinks
1:43:28 What is technical SEO and why it’s important
1:51:00 What are technical SEO best practices

#seocourse #seo #seotutorial #searchengineoptimization

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The Ultimate 2021 SEO Training to Rank #1 in Google



Right this very second, someone’s probably searching the Google machine for a business just like yours. But the only question is… Will you show up? 😳

It all comes down to who does SEO better — you or your competition?

👉 Download my FREE Ultimate Google Ranking Kickstart Kit here:

Here’s the good news — your competition probably isn’t getting this SEO training 2021.

In this video, I go over my precise SEO system I’ve used on countless clients, and it’s still what I teach to this day. Why? Because it works like a charm. 😎

Just follow along — ✔️ check off each item, and before you know it, you’re on top already!

So watch now and get that top spot!

🎬 Register for the FREE On-demand video masterclass training, “The Wildly Profitable One-Weekend Website Blueprint for Service Businesses!” Just go to:

🎧 Listen to Wes’ ‘The Profitable Website’ Podcast:

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SEO For Beginners – The Easiest Way to Generate Traffic



As a beginner, there must be a simpler way to start generating SEO traffic without having to learn all this on-page code and build links. Today, I’m going to break down the easiest way to get more SEO traffic.

RESOURCES & LINKS:
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Ubersuggest:
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As SEO, eventually you will have to learn on-page SEO and you’ll also have to learn about link building. But when you’re just starting off, the key that you need to remember is content is king. When you have content on your website, you’re going to get more traffic. When you don’t have content on your website, you’re going to get less traffic. Google uses that content to put your website out there.

So when people type in phrases around anything related to your website, your content has a higher probability of showing up. So if you’re a beginner, the easiest way to generate traffic is to start writing content, but not any content, you have to actually write the right kind of content and I’m going to show you how to do that.

First off, I want you to go to neilpatel.com/ubersuggest. And I want you to type in a keyword related to the content you want to write. If you don’t know what keyword report to the content that you want to write, just put it in a keyword related to your industry.

The overview will show me how many people are typing in that keyword within my region, my region being the United States, on a monthly basis. I can see roughly how popular that keyword is. And then I can scroll all the way down to the content ideas. And then I can click view all content ideas. This will show me all the blog post ideas related to the term digital marketing that people are writing on.

And as you can see here, some of them aren’t that great or relevant. Some of them are good. And you just scroll down until you find something that you’re like, all right, I would write on this. So then you click the keywords dropdown and you’ll start seeing keywords, this has given me some keyword ideas on some keywords that I can use.

What I want you to do is go to the keyword ideas report now in the left-hand navigation and you see the term digital marketing that I just typed in. And if that’s one of the phrases, cool. What you’ll want to do is you’ll want to select it and then you want to click add to list.

And you probably don’t have anything here so you’ll want to label your list and then I’ll click a new label. So let’s do digital marketing blog post. All right, I got a label. Add keyword. And this will also give me other terms related to digital marketing. Digital marketing companies probably use a lot.

And then I can just keep going and I’ll keep going down and down and down and then I’ll go to the next page and keep doing this. And as you do this, you want to add those keywords to the list. So I would add it to my digital marketing blog posts list because that’s a blog post I’m writing.

If I go to keyword list and then I click on digital marketing blog posts and I can keep adding more to it, I now have a list of keywords that can potentially be included in the blog post that I ‘ m writing on when it comes to digital marketing or a guide to digital marketing, how to learn it and I can all these terms in there.

Now, granted you won’t automatically rank for all these keywords, but you will rank for a portion of them. And the more you include, the higher probability that you’ll have to rank for at least some of them. And if you’re including keywords that are related to your content and you go top down, what I mean by top down, we’ll go back to the keyword ideas report, when you’re selecting keywords towards the top and then you keep going down, the ones at the top tend to be more popular.

When you also select ones that have a low SEO difficulty score that are in green, those are ones that are easier to rank for. So if you select popular keywords that are easy to rank for, you have a higher probability of ranking for those terms.

And the key here is to create a list for every blog post that you’re trying to create. And don’t keep including the same keywords over and over again. What I mean by that is you don’t want to have 10 posts related to online marketing tools. So you want to keep using new keywords per post.

So you want to do this exercise each and every time you write a blog post. So that way, you’re targeting new keywords that will help you generate traffic. That’s all you have to do to start getting more traffic when you’re creating content, especially if you’re looking for SEO traffic.

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The Painful Truth About SEO



SEO used to be simple, you write an article on a topic and over time you get rankings, you get some traffic. Even if you’re not on page one, it wasn’t that competitive, and you get results. But now with over a billion blogs on the internet, SEO has become super competitive. Just think about that. That’s roughly one blog for every seven people. And the way you get traffic, and the method you use to get those rankings has changed. Today I’m going to break down the painful truth about SEO, and how you can succeed in today’s market.

RESOURCES & LINKS:
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Ubersuggest:
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So how do you get traffic in today’s world? Well, it really is all about the long tail. And I want to show you the Neil Patel blog, so you can see, for example. How to read your website source code, and why it’s important. The keyword here, I’m going after not just website source code, I’m going after reading your website source code.

So let’s type in, how to read website source code. And as you can see here, if you look at the searches, not a ton of searches it’ll load soon enough and you’ll be able to see. But it’s something better than nothing, 10. And then when you look at a term like source code, website source code, you got 480 searches. And if you go after, website code maybe there’ll be a little bit better. You have 8,000 searches.

And the list goes on and on, and if you keep scrolling on the Neil Patel blog, you’ll see this the eight most important conversion rate metrics you should be tracking. 25 marketing books, you should be reading this. One’s a little bit more generic marketing books. You know how to leverage testimonials in paid campaigns. And I’m just showing you how to use testimonials not just in general, but in your paid advertising campaigns. And Google ad-words certified, right or certification, Instagram story highlights on a brand account.

I’m getting very specific with my content. And let’s take this one as an example of Instagram story highlights. So here I’m on Ubersuggest, you can just go to Neil Patel. I’ll actually go neilpatel.com/ubersuggest. And let’s type in the keyword, Instagram story the highlights, Instagram story highlights. And I’m searching in English United States, 3,600 searches per month.

And what I want you to do is start looking for longer tail keywords. So for example, if I have something on, let’s dive a little bit deeper Photoshop, right As you can see here, this article is on Photoshop classes.

And let’s go back to Ubersuggest, and let’s type in photo shop classes Instead of just optimizing for head terms, IEX Photoshop classes. I want you to look for a long tail terms, Photoshop classes online, Photoshop classes near me, Photoshop classes online for free, Photoshop classes for beginners. And there’s other related, you know terms as well.

But as you can see here, I’m going for long tail terms. So what I want you to do as an Ubersuggest is typing keywords that you may be going after. If I type in Photoshop, because a lot of micro marketers needed deal with design tools and editing images for blog posts or social media. You can see that is Photoshop free Photoshop online, download Photoshop, Photoshop remove background, Photoshop elements.

I would start writing articles on all these detailed terms like, how to resize images in Photoshop, how to remove your background using Photoshop. By doing this you’ll generate more traffic, by optimizing for all the long tail terms. And it may not be something that is appealing and is what you want to do.

But that’s how you succeed in the world of SEO today, in which you need a right a lot of traffic, or content around these long tail terms. If you want tons and tons of traffic. And by doing it I’ll show you what ends up happening to your traffic.

If you look here this is the neilpatel.com, Google analytics. I’m going to end up showing you real time stats, let’s click on real time. Hopefully it loads soon, got a lot of data.

Let’s go to global, and let’s go to real time. You can see here 1,962 people on my website, right then right now. All because I’m writing all this long tail content.

That’s how you win in the game of SEO in today’s world.

► If you need help growing your business check out my ad agency Neil Patel Digital @

►Subscribe: to learn more secret SEO tips.
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10 Title Tag Tweaks That'll Boost Your SEO Traffic



Wouldn’t it be great if you can just make small tweaks to your websites and increase your SEO traffic. Well, there are small tweaks that you can make that have a big impact. Today I’m going to break down 10 title tag tweaks that will boost your SEO traffic.

RESOURCES & LINKS:
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Ubersuggest:
____________________________________________

There’s something that you need to know about SEO. It’s all about marginal gains. One thing isn’t going to get you that silver bullet or give you that sort of bullet so you can just beat all your competitors. It’s a lot of little things that really add up.

And title tags are one of those little things that really adds up, and I’m going to show you how to tweak them to get the most amount of traffic. And then I’m going to show you 10 tweaks that you can make with your title tag to really boost your SEO traffic.

Google’s using user metrics. It’s not just about how many backlinks you have or how good your site code is. If your copy is more appealing people are going to click read through and then go to your website.

So how do you get more clicks at scale? Because you may not have the Twitter following that I do or some of the other people do, but there still must be ways. And I’m actually going to break down 10 ways you can get more clicks through your title tags and modify them without having big Twitter followers, and telling people, hey, go click on my results.

This formula that I’m going to give you is a longterm solution to get those clicks. So that way you can rank higher without building more links or optimizing your code. So let me break down 10 hacks for you.

The first title change that you can make is start making your title tags questions.

Now I wouldn’t recommend doing 15 word title tags because that’s not enough room to put in keywords. But you can do 30, 40 characters. Once you start going 50, 60 characters we actually see less click through rate even though you can put in more keywords.

We also see a 45% increase in click through rate when they exact query is in the URL.

Power words are like effortless, simple, gorgeous, anything that just describes what you’re trying to get across. And the more power words that you use or adjectives, the better off you’re going to be.

You also can see a 17.3% higher click-through rate for titles that contained emotions versus ones that did not contain emotions. So the more emotion that you can convey the better off you’re going to do.

And here’s one of my favorite ones, a 5.8% higher CTR. If you have a meta-description. This is one of my favorite ones because it’s super simple. A lot of people don’t add meta descriptions to their page. Believe it or not, I know that sounds crazy but it’s true.

And titles with years tend to generate a 4.9% higher click through rate. For example if I have an article that is how to start a blog. If I put how to start a blog in 2025, assuming the years 2025, then it can generate more clicks versus if the year’s not there.

And evoking curiosity can increase your click through rate by roughly 5.9%.

Titles that resemble education have 10.4% more clicks. Although that’s probably not that educational or like how to rank number one on Google. How to install a toilet. Those are all examples of educational, informational articles.

And my last tip for you is look at the people who are running ads and look at their copy. Because those people have to optimize for quality score.

Google wants them to have high clicks because Google makes money on a cost per click. So if their titles suck, they don’t get tons of clicks which doesn’t make Google as much money.

So learn from them because that ad copy can help you generate better titles. And once you make these changes you have to give it roughly 30 days before you really start seeing results. So you have to be patient.

► If you need help growing your business check out my ad agency Neil Patel Digital @

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Here's How You Assess and Improve a Website's SEO – Neil Patel's Website SEO Breakdown Session



Typically when we’re evaluating these metrics we score them from zero to 10. 10 is better. You could have a five in some categories or two or a one or a nine or even a 10. And the goal is to try to get to 10 in each and every single category. But as you’re doing SEO with your own website what you may realize is it’s hard to get to 10 everywhere. And it’s hard to fix everything at once. So, I’m also going to give you guys feedback on stuff, no matter if your website was selected or not that’ll just help you guys succeed.

RESOURCES & LINKS:
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Ubersuggest:
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So first I want to break down the concepts behind the website breakdown. So you can also break down your website as well. We put them into five main buckets; Content, search intent, that’s things like your content length, internal linking.

Your off page, like, are you using, you know, natural links? Do you have toxic links? Do you have a lot of backlinks or very little? On page; are you using things like schema markup, good code like h1 headings and all that stuff, all tags. Technical stuff, like site speed, SSL, robots, crawlability.

And then you have mobile, is your just site mobile friendly? Does it load fast? Are you using advanced mobile pages? Stuff like that.

Start with the stuff that has the lowest scores that’s not doing as well. And then eventually try to get that up higher and higher. So let’s first start off with the Content Breakdown. 93% of online experiences, start with a search.

If you don’t understand what people are searching for, you may end up getting search traffic but will that search traffic even convert to revenue? Probably not.

And you also want to make your customers enter your product funnel as quick as possible so that there is no issues because the last thing you wanted it to take weeks if not months for them to buy. It’s just no one has the time for that.

So going after keywords that are small is fine but you want to go after big and small keywords, not just small they are going after bigger keywords as well.

We find that the bigger images rank better and get more traffic. You also want to compress the file size and you also want to have a unique name.

Keywords must appear on the title. 80% of the people read the title and they say only 2 out of 10 or 20% will click through and read the rest of the article. We prefer the keyword to be the first word in the title.

We want the keyword appear in the first paragraph. That’s helped us a lot. We want keywords are related keywords. That must appear within at least 40% of the headers.

Internal subtitles should be formatted in h2, and we don’t use h1’s for that. We use h3 if needed if they’re subheading underneath the h2.

The main keyword that we are going after. We try to have it in the text at least a handful of times, hence the word five or handful.

Keyword must be in the meta-description and you want to use that, not just to have keywords but also to get clicks when people are searching and you want to keep your URL short and to the point.

Short URLs rank better, ideally a few words only in the URL.

All headers should be bolded. And for every thousand words, just a general rule of thumb is we try to do internal linking five to 15 times.

And you want to ensure the links opening new windows. Sometimes I make a mistake on that but that’s what people prefer.

Your text should have at least five internal links if possible two in the conclusion, if you’re struggling to fit them in.

If you’re going to do one thing in the summit just take any one of the tactics you learned, whether it’s from me or the other speakers and just implement one thing in your business, you won’t go wrong.

And if you just do that once a month for a year you’ll be shocked on the results that you’ll achieve in a good way.

► If you need help growing your business check out my ad agency Neil Patel Digital @

►Subscribe: to learn more secret SEO tips.
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#SEO #ContentMarketing #DigitalMarketing

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Is SEO Really Working For You?



You spent all this time doing SEO, but how do you know if it’s really working out? Today I’m going to break down if SEO is working for you.

RESOURCES & LINKS:
____________________________________________
Ubersuggest:
____________________________________________

Now, it’s obvious you’re already starting to rank high on page one, you’re getting more traffic and you’re getting more sales, but there’s this weird honeymoon period when you’re doing SEO, the first two, three months, sometimes even six months, you’re not getting the results you want, and you’re putting all this time, effort and money into SEO, and the question is, “Should you continually be spending that money? Is it really worth it?” And there’s a specific way you can see if SEO is working for you.

So first off, I want you to head to Ubersuggest neilpatel.com/ubersuggest, you can type in your domain name, like I’m typing in neilpatel here, and you’ll see Ubersuggest load.

Now, if you have a brand new site, you may not see a graph like this. If you do see a graph, your ideal goal is for it to be going up and to the right. That’s the first leading indicator that SEO is working for you. If it’s flat, doesn’t mean all hope is lost. If it’s going down, again doesn’t mean all hope is lost. There’s ways to reverse that, but more so you want to figure out if SEO is working for you and the he easiest way is to first see if the graph is going up and to the right.

The second thing that you can end up doing to see if SEO is working for you is I want you to click on the dashboard link on the left side of Ubersuggest. If it requests you to log in, make sure you go and log in, and I want you to click on new project or create a project. You put it in a URL. So I’m going to end up putting in one of my company websites, Np Digital, and then click next, type in the cities that you’re going after. For me, I’m going after United States, and click next.

The next thing you’re going to want to do is put in your keywords. So, as you can see here, it’ll give you a list of recommended keywords. If you’re a brand new website, you may not have that. So, I’m going to type in keywords like SEO, that I may be targeting. I’m going to type in keywords like marketing, SEO company, and then the next thing I’m going to do on the next page is going to say track my competitors. Some of these may be your competitors, some of them may not. It’s pulling based on common keywords.

Now this project is brand new, so let me go over to the Neil Patel project. All you have to do is on your dashboard, click see more, under tracked keywords, and you can see your rankings over time. You may see a gray box like this, if you’re doing just, if you just started, because you won’t have too many results when it comes to rank tracking.

If you have been doing it for awhile you can change your date range, like I do last month, and you can see Marketplace Facebook, and the keyword I may be tracking is LinkedIn, and you can see if it’s going up or down over time. That’ll give you a good idea if SEO is working for you. And you can continually add keywords, like I can add the keyword, SEO company.

I can add another keyword like SEO, and then I just click start tracking my rankings, and it’ll take a bit, because Ubersuggest says has to crawl, but as Ubersuggest crawls, you’ll end up being able to quickly see, all right, what am I rankings? And as you can see is pretty quickly here, right? SEO, that’s my rankings for it. SEO company.

Even though your traffic’s not going up, if your rankings are going up, that’s a good leading indicator that SEO is working for you. So that’s how I judge if SEO is working. Once you’re getting the traffic, then I look at conversion rates, but for now I recommend creating a project in Ubersuggest, tracking the main keywords that you’re going after, so that way you can see leading indicators of SEO is working for you.

Keep in mind, if you’re not raking in the top hundred, you’ll just see a little dash, a little line like that.

If you’re ranking in the top hundred, you’ll see a number, and the more greens you see over time, the better off, and I recommend you daily rank tracking because, as I mentioned, Google does on average over eight algorithm changes per day, even though most of them are small. It’ll give you a better understanding of what is happening.

► If you need help growing your business check out my ad agency Neil Patel Digital @

►Subscribe: to learn more secret SEO tips.
►Find me on Facebook:
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#SEO #ContentMarketing #DigitalMarketing

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The Complete 2021 SEO Guide and Tutorial



This is a comprehensive 2021 guide to SEO. So if you want a step-by-step walkthrough that shows you every single step, you’ll love the actionable tactics in this video.

So, what will you learn in this video?

First up, I’m going to show you how to find untapped keywords that your competition doesn’t know about yet. The truth is: most people approach keyword research the WRONG way. Specifically, they go after keywords that are way too competitive.

And right off the bat you’ll see exactly how to find keywords that people search for. But aren’t so competitive that you have zero chance of ranking in Google for them.

Next up, it’s time to learn how to optimize your content using SEO strategies that are working right now.

Now that you have a piece of content that’s SEO-optimized, it’s time for the fun stuff: link building! Yup, link building (aka building backlinks) is still super important for SEO. And in this step I’ll show you how to get started.

In the end you’ll have a short and sweet SEO tutorial that you can use to rank higher in Google.

SUBSCRIBE to get higher rankings and more traffic!

Follow me on Twitter!

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The Dumbest SEO Hack (That Works)



Wouldn’t it be great if there was a dead simple SEO hack that would just help boost your rankings, but didn’t require that much work. You don’t have to be that technical. You don’t have to build links. You don’t have to worry about keywords and yet you can just increase your rankings, well there is. Today I’m going to break down the dumbest SEO hack.

RESOURCES & LINKS:
____________________________________________

Ubersuggest:
____________________________________________

When I talk about the dumbest SEO hack, I don’t mean it in a negative way. I say it’s dumb because it’s really dead simple. It’s really obvious, very few people do it and it just works. So this is the neilpatel.com blog, as you can tell by the URL up top, neilpatel.com/blog and I’m just going to go into one of my blog posts.

And as you scroll, and if you don’t have a blog you should consider adding one. You know, you see a normal blog post. You see comments at the very bottom as I scroll and then, you know, more people can leave comments if they want, through the comment box and you just see a footer navigation, but there’s something simple I did that just has really helped me boost my rankings.

What’s one thing that I did that just really helped me boost my rankings? What do you think it is? It’s actually this section here where it says guides. Okay, let’s go through them. I have a guide on digital marketing, online marketing, Google ad-words, Facebook advertising, remarketing, SEO, content marketing, growth hacking, social media marketing, affiliate marketing, conversion optimization, marketing automation.

Now let’s Google all of them in order. Digital marketing, so digital marketing. I rank somewhere at the top on page one. All right, what’s the next one? So one for one, online marketing. Online marketing the key word. All right, I’m somewhere at the top as well, there you go. Now let’s go to next one, Google ad words. Probably not at the top for that one because it’s a Google branded term but I’m probably decently ranked.

Search and watch, WordStream I’m on page one, okay. And that one’s not bad, 550,000 searches, $8.46 cost per click. Next one Facebook advertising, Facebook advertising. Again, probably not number one because I’m not Facebook, but where am I at? On page one, cool, all right.

Let’s see, remarketing, that’s a one-word keyword, that one may be a little bit tougher. Google at the top, Google, Google, WordStream there I am, page one, towards the top. Next one, SEO, all right. I already know I’m on page one for this. All right, what’s the next one? Content marketing, content marketing, where am I? There you go, what’s the next one? And you could be like, oh, Neil’s not incognito.

Well, let me type in content marketing in the incognito browser, let’s see where I am. Copy, that’s at the bottom of page one, see, still page one. All right, and now let’s go back to the word blogging. I doubt I’m on page one for blogging. I’m on page one for blogging, growth hacking. Growth hacking, opt-in monster, opt-in monster number four.

What’s the next one? Social media marketing, social media marketing. The next one after that’s affiliate marketing. Social media marketing, buffer, sprout social word stream. Who’s sweet, Neil Patel. Let’s type in affiliate marketing, Neil Patel. That was the next one on the list.

Conversion optimization, then marketing optimization or marking automation, conversion optimization. Let’s see if I’m on page one. There you go, and then marketing, it’s marketing automation I believe yeah.

Now when you’re doing this, don’t just add in the link, add in whatever makes sense. Like with some of these, you know, online marketing, it could’ve put internet marketing or it could’ve put different variations, but my audience calls it online marketing.

So I put what’s relevant. I don’t put the word search engine optimization because everyone calls it SEO. I didn’t put Google ads even though that gets searched a lot.

I put ad words because most the people I know still call it ad words. So I don’t emphasize on the keyword, but by putting a lot of internal link juice, it helps with the ranking. So try that out, it’s really simple.

► If you need help growing your business check out my ad agency Neil Patel Digital @

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SEO for Developers in 100 Seconds



Learn the fundamentals of Search Engine Optimization (SEO) from the perspective of a web developer. Determine the optimal way to structure and render HTML for bots

PRO Membership Discount 30% Code: fZGT5HZT

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Technical overview
ISR

#webdev #seo #100SecondsOfCode

My VS Code Theme

– Atom One Dark
– vscode-icons
– Fira Code Font

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How SEO Will Change in 2021



Google has over 3000 algorithm changes that they release each and every single year. That’s a lot of algorithm changes. You already know SEO changes so frequently because of the number of algorithm changes that Google releases. Now sure, most of them are small but these large ones can have a massive shift in your rankings. So how do you prepare for it in 2021? What else is going to change in 2021?

RESOURCES & LINKS:
____________________________________________
Ubersuggest:
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The first thing you need to get used to and this is the first trend is that your rankings are going to Seesaw. But if you do the right things and you continually put the user first and you’re doing all the right SEO stuff, typically, if you fast forward a year from that day, your rankings will be up. Your traffic should be up as well, but you need to get used to them seesawing and be okay with that. That is going to be the new normal.

Trend number two, positioning will be more important than ever and that first spot is going to be the Holy Grail in which that’s what you need to shoot for and aim for. It’s going to be really hard to get there.

So you want to take that top spot because they’re putting in other stuff that decreases traffic. Now it doesn’t mean SEO is dead. There’s still more and more people coming online, more people using Google, more people searching, so you can still do well if you’re in position two or three or even on page one. But number one has a massive, huge difference from being on number two or number three or number four even if it’s still on page one.

Trend number three, user experience is now SEO. So if you want to do really well, you need to optimize for mobile. And I’m not just talking about paid speed or your links or can people read your site on mobile or is it loading fast? I’m talking about the overall experience. If you don’t optimize for experience, you’re going to lose in the long run.

Trend number four, the riches are going to be in the niches more than ever, especially with SEO. And here’s why. You need to focus on building niche sites. It’s not about building a Wikipedia type site. If you want to do that, that’s great but because there’s over a billion blogs and a ton of sites and a ton of competition, they want to rank authority sites more than ever and it typically, from what we’re seeing is people who focus on one niche tend to be better, well versed around that niche, not always the case, but in many cases. And they tend to be more of a quote unquote authority.

Trend number five, content length won’t matter as much. Get to the point with your content. So don’t obsess about word count or keyword density, obsess about the quality of your content and are you getting the user what they’re looking for as quick as possible.

Trend number six, you won’t have to build as many backings. So it’s better off just releasing your content, not building links and letting it happen organically. And then over time, sure do the manual outreach, but let your content sit there for three to four months before you even start that manual outreach.

Trend number seven, branding won’t be enough. You need to be a authority within your niche. So make sure you go and focus on being the end all, be all expert within whatever niche you’re in.

Now here’s a bonus trend for you. We’re seeing that businesses are going to have to start thinking about global SEO from day one. So from day one, you need to start thinking about global SEO as your strategy instead of just SEO within your region. And you’re going to have to look at things like translations and especially updating and repurposing your content in all of these regions as well.

Now, if you have any questions about the future of SEO or what’s happening, leave a comment below. I’ll answer it.

► If you need help growing your business check out my ad agency Neil Patel Digital @

►Subscribe: to learn more secret SEO tips.
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SEO In 5 Minutes | What Is SEO And How Does It Work | SEO Explained | SEO Tutorial | Simplilearn



🔥Free SEO Training course:
This video will help you understand SEO – Search Engine Optimization. SEO or Search Engine Optimization is a technique that enables you to get more organic traffic to your website. There are two types of SEO – On page SEO and Off Page SEO. Watch this video on SEO to understand Jow SEO Works in a fun and easy way.

Don’t forget to take the quiz at 03:33!
Below topics are explained in this SEO tutorial:
1. What is SEO?
2. On-Page SEO
3. Off-Page SEO
4. How does SEO work?

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The Post Graduate Program in Digital Marketing in partnership with Purdue University will help accelerate your digital marketing career. In this digital marketing certification program, you’ll learn the latest tools, strategies, frameworks, and best practices in the field. This Post Graduate Program in Digital Marketing will help you gain a deep understanding of digital marketing strategies and expertise in the most widely used digital marketing tools and channels. Through real-life projects and virtual simulations, this digital marketing certification program will help you master various in-demand digital marketing skills.

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New Website SEO – How to Optimize Your Site in 2020



SEO. It’s so hot right now, and for good reason. SEO, or Search Engine Optimization, is what makes it so others can find you on Google. Have you been wondering how you do SEO for a website. Or, you have implemented SEO, and need to learn a bit about SEO website optimization. Maybe you have a new website, and you need to make sure your SEO is tight. In this episode, Scott is going to take you through the Top 5 changes you can make right now to improve SEO on your new website, with a special guest appearance from HostGator SEO Expert Alexis Krasinski.

In this video we’ll cover:
How to Perform Keyword Research
How to Plan out your Site’s Architecture
How to Think Mobile First
How to Improve Page Speed
How to Optimize On-Page Elements

Check out our blog for some additional SEO tips and tricks:

Join the Website Owners Community on Facebook:

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#55 DM Course | SEO | What is SEO? | How to do SEO in 2020?



In this video, we discuss what is SEO? (Search Engine Optimization). It is an organic way of finding a website on different search engines through search results.

SEO is not difficult but it requires some work and most importantly, it requires experimenting.

SEO effectively has two parts. One is finding the best keyword, using them on your website with inbound linking and second is, have a lot of quality websites link back to your website (backlinking). I have explained in detail that how you can do SEO of your website or a blog in 2020 and get found on search engines such as Google.

Resources discussed in the video:

Ahrefs.
Neil Patel Uber Suggest.
Moz Chrome Widget.
Keyword Everywhere.
Google Keyword Planner.

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How to Do SEO Yourself: Rank #1 on Google in 2021



Learning how to do SEO yourself can be tricky if you don’t know where to start. Luckily, in this video, Mateah will go over the basics of how to do SEO—including a few different types of SEO you should definitely look into.

Think of this video as a brief SEO tutorial for beginners!

Mateah will discuss the different aspects of SEO, including on-page and off-page SEO, and will tell you ALL about some of the tools professional internet marketers use to help them with their SEO strategies.

You’ll be ready to optimize your website for search engines in no time.

In this video:
Introduction // 00:00:00
A brief overview of SEO // 00:00:16
How to do SEO yourself // 00:00:54
On-page SEO // 00:01:35
Off-page SEO // 00:02:49
Local SEO // 00:04:17
The difficulty of doing SEO yourself // 00:05:08

Tools mentioned in the video:
SEO audit tool:
WebFX Keyword tool:
Google Trends
Quora
Reddit
FAQFox:

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On-Page SEO Checklist for 2021 (Ultimate Guide)



Free on-page SEO checklist:

On-page SEO is one of the most fundamental skills you need to master if you want better rankings and more organic search traffic.

In this video, I’m going to walk you through my complete on-page SEO checklist for 2021.

It will be the last step-by-step checklist you’ll ever need.

I recommend watching some of this video and then implementing the recommendations right away.

Here’s one thing to keep in mind:

You must go through this on-page SEO process for EACH page you want to rank in Google.

But keep this in mind:

You should only be at this stage of the SEO process if you have already done keyword research, qualified a keyword target, and created a content asset around that qualified keyword.

If you haven’t done so, watch the videos below:

1️⃣ How to Do Keyword Research:

2️⃣ How to Create SEO Content:

3️⃣ Scale Your On-Page SEO with Surfer:

So if you’re excited about mastering on-page SEO, leave a comment below saying “let’s do this”.


Free on-page SEO checklist:

#SEO #SEO2021 #OnPageSEO

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SEO explained | Search for Beginners Ep 8



In this episode of Search for Beginners, we explain what SEO (Search Engine Optimization) is and how you can use it to attract new customers to your website. Stay tuned to learn methods and best practices on how to increase visibility for and discoverability of your website.

Subtitles in various languages are available. Click on the Settings icon in the bottom right corner of the video, and select Subtitles/CC from the menu.

Watch more Search for Beginners episodes →

Subscribe to Google Search Central →

#SearchForBeginners

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How to ACTUALLY Learn SEO in 2021



What’s the best way to learn SEO in 2021?

Start by watching this video because I’m going to show a simple 3-step process I used to become a so-called SEO expert.

Don’t worry:

This isn’t going to be one of those boring videos explaining what SEO is.

Instead:

You’re going to learn a proven process for learning SEO fast.

The third step is a little odd so make sure you watch the entire video to find out what it is.

And here’s something cool about this way of learning:

You can apply this exact framework to any skill you want to learn.

Think about it this way:

Learning your first and second language is the hardest (so I’m told).

So learning your first digital marketing languages won’t be easy.

But once you learn 1-2 skills like SEO, everything gets much easier.

Especially when you have the process I’m going to show you at your disposal.

Watch the video now to learn SEO the right way.

Here are some of the resources I mention in the video:

Free on-page SEO checklist:

How to build a niche website ▶️

How to perform a content audit ▶️

SEO blog ▶️

Gotch SEO Academy ▶️


#SEO #learnSEO

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SEO Tutorial For Beginners | Learn SEO Step by Step | Digital Marketing Training | Edureka



*** Edureka Digital Marketing Course: ***
This Edureka “SEO Tutorial for Beginners” video will help you learn Search Engine Optimization (SEO) from scratch with examples. You will get to know about powerful SEO tips and how they are important for your business ventures (Blog: ). Below are the topics covered in this SEO Tutorial for Beginners:

1:55 Why do you need SEO?
6:02 What is Search Engine Optimization?
12:59 Types of SEO
24:42 How does Search Engine work?
31:46 Tactics and Methods
39:23 How to optimize Keywords?
43:37 Title Optimization
48:42 SEO Tools
59:24 Guidelines

Subscribe to our Edureka YouTube channel to get video updates every day:

🔵 PG Program in Marketing with Specialization in Digital Marketing with IMT Ghaziabad:

———100% Placement Guarantee by Edureka———-

#edureka #EdurekaDigitalMarketing #SEOMarketing #SEOTutorialForBeginners#DigitalMarketingEdureka #EdurekaTraining

—————————————————————–

Topics Covered in the Post Graduate Program:

Consumer Segmentation
Consumer Marketing
Online Reputation Management
Performance Marketing
Web Analytics
Search Engine Marketing
Social Media Marketing
Mobile Marketing
Affiliate Marketing
Channel Marketing
Influencer Marketing

—————————————————————–
Who is this program for?

Freshers looking to make a career in Digital Marketing

Entrepreneurs looking to get an in-depth understanding of Digital Marketing

Manager/ Executives looking to upgrade their skills in Digital Marketing

——————————————————————-

100% Placement Guarantee.
By Edureka.

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For Online Training and Certification, Please write back to us at sales@edureka.in or call us at IND: 9606058406 / US: 18338555775 (toll-free) for more information

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SEO Tips to Improve Organic Traffic in Under 15 Minutes



Want to improve SEO for your site? In this video, you will learn some low-hanging SEO tips that will give you a boost in the search engines.
Subscribe ►

***************************************
Additional SEO Resources

How to Get Backlinks with Negotiation and Persuasion ►

Simple SEO Strategy: The “Middleman” Method ►

How to Increase Organic Traffic with a Content Audit ►

How to use Google Search Console to Improve Your SEO ►

***************************************
SEO can take a long time to get any kind of meaningful results.

While you can’t “force” Google to rank you faster, there are actually a number of quick things you can do to improve SEO for your website.

One of the easiest things you can do is improve page speed with lazy load. When you implement lazy loading, things like images or videos will only load when they’re visible on the page.

This will reduce initial page load time, initial page weight, and system resource usage, all of which should positively impact performance.

Find out what tools you’ll need to enable lazy loading in the video.

Next, improve clickthrough rate for pages ranking on page one.

It’s widely accepted in the SEO community that pages with a higher clickthrough rate can help increase rankings.

And since 75% of users never scroll past the first page of search results, it’s better to focus on improving CTR for your first page rankings.

Learn how to do this in the video.

Third, send emails to everyone you link to. This 10-minute outreach strategy is a great way to passively earn links and grow your network. You will learn how to do this in the video.

Fourth, add internal links to your new pages.

Internal linking helps to improve crawlability, gets your pages indexed faster, improves topical relevance, and distributes PageRank to other pages so you can rank higher in Google.

To learn how to find relevant pages to add internal links from, watch the video.

The next tip is to become a power skimmer of HARO using Gmail filters.

HARO stands for help a reporter out. It’s a free service where journalists can ask questions, and anyone can respond and be a source for mega publications like The New York Times and Forbes.

The thing with this service is that they usually send 3 emails per day which can be quite overwhelming, considering 90% of the queries probably won’t be relevant to you.

So, a quick hack to make sure opportunities don’t get missed is to lighten the load with Gmail filters.

How do you do this? Watch the video.

Sixth, perform an annual content audit. A content audit is where you analyze the performance of all content on your site to determine whether it should be kept as-is, updated, deleted, consolidated, or redirected.

You’ll find out how to perform a content audit in the video.

Lastly, repurpose your best-performing blog posts to videos, and your best videos to blog posts. You’ll learn how to do this in the video.

Timestamps:

0:39 – Boost page speed with lazy load
1:25 – Improve clickthrough for pages ranking on page one
4:02 – Send e-mails to everyone you link to
5:47 – Add internal links to your new pages
7:09 – Become a power skimmer of HARO using Gmail filters
8:30 – Perform an annual content audit
9:28 – Repurpose best-performing blog posts to videos, and vice versa

#seotips #improveseo #seo

Be sure to subscribe for more actionable marketing and SEO tutorials.

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The 8-Step SEO Strategy for Higher Rankings in 2020



In this video you’ll see my exact SEO strategy for 2020.

Here’s a breakdown of what you’ll learn in today’s new video:

#1: I’ll show you how to do keyword research in 2020. The keyword research game has changed A LOT over the last year or so. Today, you want to find “Opportunity Keywords”. I will explain what they are and exactly how to find them in the video.

#2: You’ll learn how to create content that ranks today. Traditional content formats (like list posts) don’t work as well as they used to. So if you want to rank on the first page of Google in 2020, you need to change things up. Specifically, you need to make sure that everything that you publish has a “hook” that will push bloggers and journalists to link to you.

#3: How to build backlinks. Yup, link building is still a super important part of search engine optimization. But the game has changed. Today, it’s all about getting white hat backlinks from authority sites in your industry. And I show you how to build legit links using proven link building strategies.

#4: Skyscraper Technique 2.0. This is a modern-day spin on a classic content marketing strategy. Skyscraper 1.0 still works. But to rank your site for competitive keywords, you need to use The Skyscraper 2.0 approach too.

#5: Lots of advanced SEO tips, examples, case studies and more.

SUBSCRIBE to get higher rankings and more traffic!

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How to Learn SEO Fast and Effectively



Trying to figure out how to get higher rankings and more traffic? This video will show you how to learn SEO fast and effectively.

***************************************
Additional SEO Resources

What is SEO? How Search Engines Like Google Work ►

SEO for beginners video ►

On-Page SEO Checklist ►

How to Do Keyword Research for a NEW Website (2019 Tutorial) ►

Keyword Research Tutorial: From Start to Finish (2019) ►

Link Building Tutorials (Step-By-Step) ►

A Basic (Yet Powerful) Technical SEO Audit for Beginners ►

How to Prioritize Your Digital Marketing Tasks and Maximize Productivity ►

Link Building with Google Sheets: Start Guest Posting in 15 Minutes ►

How Long Does it Take to Rank on Google: A Data-Driven SEO Strategy For Faster Rankings ►

***************************************
The world of SEO: a crowded and noisy space where it’s easy to get information overload from many conflicting tactics and strategies.

And if you’re spending the majority of your time reading guides on how to do SEO rather than actually do it, you won’t learn anything.

So, this video will highlight some principles that are critical in learning SEO fast and effectively.

The first thing you need to do is to nail the fundamentals. You need to understand and learn what these fundamentals are before you can generate meaningful traffic to your site via search engines like Google.

The two key fundamentals you need to master are keyword research and on-page SEO.

After you’ve nailed the fundamentals, Sam recommends that you get an internship at a respected SEO agency. You’ll find out why this is the best way to learn, and how you can get an internship at a company you respect in the industry.

Sam also recommends you apply the 80/20 rules to SEO. The 80/20 rule, also known as Pareto’s principle suggests that roughly 80% of the effects come from 20% of the causes. You’ll learn how to apply this rule to your SEO education.

The next thing you should focus on is to refine processes rather than search for shortcuts. You’ll learn how to do this, as opposed to constantly seeking out shortcuts, hacks or the next shiny tactic.

Lastly, soft skills. SEO isn’t always about the hard, technical skills. Soft skills matter too. You’ll learn what these soft skills are, and why they are one of the greatest skillsets that all great SEOs have.

Timestamps:

2:24 – Learn SEO fundamentals
2:47 – Get an internship at a respected agency
4:12 – Apply the 80/20 rule for learning
4:53 – Refine processes rather than search for shortcuts to methodology
5:53 – Build perseverance
7:46 – Prioritize based on the things that are working for you

#learnseo #seo #seobasics

Be sure to subscribe for more actionable marketing and SEO tutorials.

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Ano nga ba Ang SEO? | SEO Tagalog Tutorial | SEO Training Philippines



Ano nga ba Ang SEO? | SEO Tagalog Tutorial | SEO Training Philippines

Sa video na ‘to, ituturo ko sa’yo kung ano ba talaga ang SEO o Search Engine Optimization. Paano ba ito gumagana? Saan ba ito ginagamit? Malalaman mo lahat yan dito.

#searchengineoptimization #OnlinejobsPhilippines


Facebook Page:

Join Our Group:

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Check out our Courses:

Tagalog Web Development Course –

Tagalog Youtube Course –

Tagalog Freelancing Course –

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Check out our E-book on Freelancing:

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Maraming salamat po! :)

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SEO for Beginners – How to Rank in Search



SEO for Beginners. Start here ➜

Google rankings have a massive effect on your business’s success! As a business owner, we know you have so many other things to focus on, so appearing in Google search might be the last thing on your mind. However, in the age of the internet, being discovered on Google means more success for your business.

The Journey is what everyday entrepreneurs, like you, need to follow in the pursuit of online success. In this video, Morgan and Nealey break down the basics of SEO for beginners.

Let’s get started!

———-

00:28 – What is SEO?
01:18 – Why should I invest time in SEO?
01:58 – Search results demo
08:32 – What is trust?
09:50 – How can I improve my SEO right now?

Don’t worry about your current Google ranking, it’s a starting point for using SEO on your website and can help give you a baseline for discussion with SEO professionals. Use these steps to get an idea of your website’s current search rankings and what important steps you can take to improve your ranking in Google search results.

———-

See other videos:

Subscribe on YouTube:

Website:

Facebook:

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#seo #seotips #google

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What is SEO and How Does it Work?



What is SEO and how does it work? This video explains how search engine optimization works and how you can optimize your website to be discovered in search engines like Google.

***************************************
Additional SEO Tutorials and Resources

SEO for Beginners: A Basic Search Engine Optimization Tutorial for Higher Google Rankings

Google’s Search Quality Guidelines ►

Ahrefs’ YouTube videos

***************************************
What is SEO?

SEO, or search engine optimization, is the process of optimizing content to be discovered through a search engine’s organic search results.

Understanding the intricacies of how search engines like Google work is crucial, as you get a clearer picture of how you can optimize your web pages to rank higher and get more organic traffic.

First, we look into the definition of SEO and how SEO on different search engines are all about driving traffic but to different destinations like videos, product pages or web pages.

Then we find out the 3 reasons why marketers all over the world are incorporating SEO into their marketing strategy.

After we’re clear about the what and the why of SEO, we dig deep into the mechanics of how Google works to rank pages.

Sam first explains the process by which Google crawls the web to build up its massive index of information before going into the search algorithms that they use to find the most relevant results in the shortest time possible.

By taking a look at Google’s own claims on how their search algorithm works, we examine the various considerations that they look at when interpreting queries and ranking pages.

Sam breaks down one of the most important things to master as an SEO – the reason behind a searcher’s query or search intent. Through a couple of examples in the search engine results pages (SERPs), he then emphasizes the crucial things to look out for to match the searcher’s intent.

Other key points covered in this tutorial:
– How Google identifies relevancy though content
– The 3 broad categories that Google uses to identify quality pages (EAT)
– How Google considers usability of web pages

Finally, we look at how Google uses personalized data and how such personalization affects your Google searches.

This video gives a strong foundation of how search engines like Google work and breaks down the basics of SEO.

Having such an understanding is crucial for anyone considering SEO, new to SEO or learning about SEO as it gives you a better idea on how you can optimize your web pages to rank higher and get more organic traffic.

Timestamps:

1:06 Why to incorporate SEO into your marketing strategy?
1:47 How does Google work?
4:05 Understand the meaning of a search query
6:43 Understand how Google identifies relevance through content
8:18 Learn how Google identifies the quality of content
9:31 How does Google consider the usability of webpages?
10:46 How does Google work with personalized data?

#whatisseo #seo #searchengineoptimization

Be sure to subscribe for more actionable marketing and SEO tutorials.

STAY TUNED:
Ahrefs ►
YouTube ►
Facebook ►
Twitter ►

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TUTORIAL: How To Make $100 a Day with FREE SEO Traffic (Shopify SEO Tutorial)



Learn how to copy SEO tactics that online stores (like Yaro!) use to make over $100/day with SEO.
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A business isn’t a way to get rich fast. A business is simply when you learn to do these 3 things really well:

1) Creating or finding great products/services to sell.
2) Putting those products in front of the right customers.
3) Giving those customers a great reason to buy.

And each person will have their own journey to get there with a LOT of hard work & sacrifices along the way 💪👊

On this channel, we discuss all topics for ecommerce business owners (with a sprinkle of motivation thrown in too) to help them master these 3 things! On this channel, we offer:

* Case studies on successful ecommerce stores.
* Tutorials for apps & online tools.
* Low-cost, beginner-friendly product sourcing methods (Print On Demand & Dropshipping).
* Sales psychology tactics to increase conversions & get customers to buy from you & to click on your ads.
* Videos to help you with the “legal stuff” (creating refund policies, setting up taxes, etc).

So if you are someone who is building (or want to build) a REAL business (especially with ecommerce) & want to follow channels with actionable content to help you along your journey & make your store even better, subscribe today! 🔥

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How to Use Ahrefs for SEO and Competitor Research



Learn how to use Ahrefs for SEO and to get more traffic to your website.
Try Ahrefs SEO tools ►

Ahrefs provides premium SEO tools for keyword research, competitive analysis, website traffic, backlink checking, and more.

While these are some of the more “popular” things that our toolset is known for, there is a lot more to Ahrefs than this.

In this basic tutorial, you’ll learn 11 powerful ways to use Ahrefs effectively.

1. Find content opportunities based on your competitor’s pages that get the most search traffic.
How to Find Pages That Send Your Competitors Organic Search Traffic ►

2. Research the quality of your competitors backlinks and get an understanding of how they got them.
Backlink Analysis and Link Building Video Series ►

3. Find low competition topics with high traffic potential.
How to Find Guest Blogging Sites and Easy Keyword Targets with Content Explorer ►

4. Find keyword data from 10 different search engines.
How to Do Keyword Research in Ahrefs ►

5. Find a ton of relevant guest blogging sites
Guest Posting at Scale: Get Tons of High Quality Backlinks ►

6. Find new link building opportunities on complete autopilot.
How to Find High Quality Backlink Opportunities (in Real Time) ►

7. How to do a content gap analysis
How to Do an Effective Content Gap Analysis for SEO ►

8. Preserve “link juice” from your broken pages.

9. Find broken link building opportunities from your competitors’ websites
Broken Link Building in Action (Strategies, Outreach Emails and Stats Revealed) ►

10. Perform a technical SEO audit on your website
SEO Audit: How to Fix Your Website’s Technical SEO Issues (Tutorial) ►

11. Track your keyword rankings across 170+ countries
Ahrefs’ Rank Tracker Overview and Tutorial ►

Timestamps:

0:43 Find content opportunities from competitors’ pages with high traffic
2:01 Research your competitors’ high-quality backlinks
4:09 Find low-competition topics with high traffic potential
5:06 Find keyword data from 10 different search engines
5:42 Find a ton of relevant sites for guest blogging
7:17 Find new link building opportunities on autopilot
8:15 Perform a content gap analysis
9:44 Preserve “link juice” from your broken pages
10:24 Find broken-link building opportunities
10:55 Perform a technical SEO audit on your website
12:13 Track your keyword rankings across 170+ countries

Be sure to subscribe for more actionable marketing and SEO tutorials.

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YouTube ►
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Twitter ►

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Meet SEO Expert Mr. Sourabh Rana | How to Be an SEO Expert and Earn Handsome $$ Money



Download Ballebaazi App:

In this Episode,
I interviewed a SEO Expert Mr. Sourav Rana who also has been worked for Media.net and NDTV

In this interview you will learn basics about SEO.

Check Out Sourabh Sir’s Blog:
(Newly Launched)

Please do share..!

And Follow me on Instagram for exclusive Blogging and Youtube Tips

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7 Advanced SEO Techniques To Use In 2021 | Neil Patel



Today I’m going to share with you 7 advanced SEO techniques for your business. These SEO tactics should be used in 2021. This type of SEO strategy goes beyond what most digital marketing focuses on and we’ll be covering things beyond link building.

Are you finding that you’re not getting any results with SEO? That’s because you’re using a lot of tactics that everyone else is already using. Let me share with you seven advanced SEO techniques that will help you grow your business.
__________________________________________

RESOURCES & LINKS:

“Does Blogging Still Work in 2019?” (video):

“The 3 SEO Tools I Use Rank #1 on Google | Neil Patel” (video):

“How I Generated 37,391 Impressions on 1 Blog Post” (video):

“How Digital Marketing Will Change in 2019” (video):

Read more SEO tips on my blog:
____________________________________________

►Subscribe: to learn more secret SEO tips.
Find me on Facebook:
Read more on my blog:

The first advanced tactic I have for you is get to know your users. Everyone thinks that SEO is just about on page or link building. But here’s the thing, Google wants to rank what’s best for the users, first, second, third, fourth, and all the way down the list. The way you get to know what’s best for your users is you survey them. By using tools like SurveyMonkey and Hotjar you can find out what your users love and what they don’t. By adapting your content, your services, your product you’re much more likely to get that traffic from Google because you’re creating the best user experience.

The second tip I have for you is leverage schema markup. You know all those reviews and star ratings that you see when you’re doing a search? That’s called schema markup. If you’re using WordPress, you can just check out the Yoast SEO plugin. It’ll allow you to do schema markup with just a few simple clicks. It’s worth checking out, makes it easy. And that way you don’t have to learn a single thing about coding.

The third advanced tactic that I want you to try out is expand your most popular pages. See, content marketing is a big hit or miss game. You create a lot of webpages, a lot of content pages. Some get a ton of traffic, and others don’t. And you may be asking yourself why. The links, I did all the best packs to all of my pages. But why are some doing better than others? Well, a lot of times you just won’t have the answer. But what you can do, is you take your most popular pages and expand them.

The fourth tip I have for you is to send link juice to lower ranked pages. As I mentioned with the previous step, you have some pages that naturally do well, and some that don’t do as well. Well, the ones that don’t, go to all of your other pages that are doing well and internal link to the ones that aren’t. And see if that helps boost them up. What you’ll find is over time, those pages that aren’t ranking that well will start climbing higher and higher again.

Then I want you leverage infographics. You’re probably already saying, Neil, I’ve seen infographics, everyone has them. But no, I don’t want you to just leverage any infographics. I want you to leverage advanced animated infographics. Have you ever seen the infographics on how a car engine works, or how fast do cheetahs run? They’re animated by integrating gifs within your infographic they’re much more likely to go viral. And you’re gonna get way more back links.

Then I want you to leverage roundup post. The reason roundup posts are really good, and no one does this. I don’t know why. They used to be more popular three or four years ago, but they still work. Let’s say you’re writing an article on 101 SEO tips, or 31 SEO tips from 31 experts. By emailing all of these experts and getting them to participate, they’re not only likely to share your article on the social web, but they’re also likely to link back to that article and help promote it.

The last strategy I have for you is prune and crop. I know this one’s going to seem really hard. When you have an old site and you’ve been writing content for ages, there’s a lot of pages that just won’t do well even when you do the internal links and you send link juice to those low ranking pages. But start cutting the dead weight. When you start cutting the dead weight, more authority starts going to the pages that are ranking well. And it should help them climb even higher and higher over time. Follow those advanced strategies and you’ll start getting more love from Google

#NeilPatel #SEO #SEO2019

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SEO Tutorial For Beginners | Learn SEO Step By Step | SEO Tutorial | Advanced SEO 2020 | Simplilearn



This SEO tutorial video will help you understand what is SEO, why we need SEO, what is keyword research, how does a search engine work, on-page SEO, off-page SEO, Google algorithms, types of SEO, what is an ideal website architecture, what is local SEO, how to measure your SEO performance, and at the end there will be a short quiz to test your understanding on SEO. SEO, or search engine optimization, is the work that we do to make our websites more prominent in the major search engines, such as Google, Yahoo, and Bing. The more prominent our web pages are in the search engines, the more visitors and searchers will be exposed to our business information.

Start learning today’s most in-demand skills for FREE. Visit us at
Choose over 300 in-demand skills and get access to 1000+ hours of video content for FREE in various technologies like Data Science, Cybersecurity, Project Management & Leadership, Digital Marketing, and much more.

Below topics are explained in this SEO tutorial:
1. Why SEO? (0:55)
2. What is SEO? (05:35)
3. What is keyword research? (07:24)
4. How does a search engine work? (15:11)
5. On-page SEO (17:56)
6. Off-page SEO (01:05:30)
7. What are Google algorithms? (01:33:00)
8. Types of SEO (01:40:49)
9. Website architecture (01:44:39)
10. Local SEO (01:52:02)
11. How to measure your SEO performance (01:59:42)
12. Quiz (02:16:31)

Subscribe to our channel for more Machine Learning Tutorials:

To get access to the slides, click here:

Watch more videos on Digital Marketing:

#seo #seotutorialforbeginners #digitalmarketing #digitalmarketingcourse #digitalmarketingcourse #simplilearndmca #Simplilearndigitalmarketing #simplilearn

About Simplilearn Digital Marketing course:
The Digital Marketing Certified Associate (DMCA) course is designed to help you master the essential disciplines in digital marketing, including search engine optimization (SEO), social media, pay-per-click (PPC), conversion optimization, web analytics, content marketing, email and mobile marketing.

Why learn Digital Marketing?
Businesses and recruiters prefer marketing professionals with genuine knowledge, skills and experience verified by a certification that is accepted across industries. Continuous learning for any working professional is not only important for keeping themselves up to date with the current market trends, but it also helps them expand their array of skill set and become more flexible in the workplace.

What skills will you learn from this Digital Marketing course?
This course will enable you to:
1. Gain an in-depth understanding of the various digital marketing disciplines: search engine optimization (SEO), social media marketing, pay-per-click (PPC), website conversion rate optimization, web analytics, content marketing, mobile marketing, email marketing, programmatic buying, marketing automation and digital marketing strategy
2. Master digital marketing execution tools: Google Analytics, Google Ads, Facebook Marketing, Twitter Advertising, and YouTube Marketing
3. Become a virtual digital marketing manager for an e-commerce company with Mimic Pro simulations included in our course. Practice SEO, SEM, Website Conversion Rate Optimization, email marketing and more.
4. Gain real-life experience by completing projects using Google Analytics, Google Ads, Facebook Marketing, and YouTube Marketing
5 Create the right marketing messages tailored for the right audiences

Who should take this Digital Marketing course?
Anyone who is looking to further his or her career in digital marketing should take this course, especially those seeking leadership positions. Any of these roles can benefit from the Digital Marketing Specialist training:
1. Marketing Managers
2. Digital Marketing Specialists
3. Marketing or Sales Professionals
4. Management, Engineering, Business, or Communication Graduates
5. Entrepreneurs or Business Owners
6. Marketing Consultant

Learn more at:

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The Best SEO Tools for Beginners | Neil Patel



In this video I’ll share with you the best SEO tools for beginners. Do you find SEO confusing and hard? Don’t worry, we’ve all been there. But what if I told you that there’s a handful of tools that are amazing for beginners and will solve all of your SEO problems? Watch the video to learn about the best SEO tools for beginners that will boost your rankings and help you rank #1 on google in 2019.
__________________________________________

RESOURCES & LINKS:

Moz:

Ubersuggest:

Google Search Console:

BuzzSumo:

Keywords Everywhere:

Ahrefs:

Google Trends:

AnswerThePublic:

“SEO For Beginners: 3 Powerful SEO Tips to Rank #1 on Google in 2019” (video):

“Rank #1 on Google Using 7 Free SEO Tools” (video):

“How to Increase Your Search Traffic by 58% in 30 Days” (video):

“One (Simple) Hack to Get More Website Traffic FAST” (video):

“5 Tools That’ll Help You Drive Traffic to Your Website | Search Engine Optimization Tips” (video):

“SEO Made Simple: A Step-by-Step Guide”:

“Get Your Start in SEO with These 10 Free Tools”:

“Seven Free SEO Tools You Should Be Using”:

Read more SEO tips on my blog:
____________________________________________

►Subscribe: to learn more secret SEO tips.
Find me on Facebook:
Read more on my blog:

#NeilPatel #seo #SeoTools

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SEO Tutorial for Beginners – Step by Step Guide 2021! (+YOAST SEO)



Complete SEO Tutorial for Beginners Tutorial 2021! I’ll also be showing you how to use Yoast SEO to optimize a WordPress website.
Semrush 7-Day Free Trial: (Affiliate Link)

Latest Website Tutorials
1. Affiliate Marketing Website ($1000/Mo) Tutorial –
2. Create an eCommerce Website –
3. Food Ordering Website –
4. 4 Hour Complete WordPress Website –
5. How to Make a Parallax Website in WordPress –

Resources
KWFinder: (Great for getting Keyword difficulty)
Uber Suggest: (Free ‘Google Keyword Planner’)
Serpbook: (Easy Solution for tracking keywords)
Ahrefs: (Great for Backlink analysis)
Themify Ultra: (Best Drag & Drop Builder)
Brian Dean’s SEO Tips:

👉Timestamps

Intro 0:00
Understanding SEO 1:18

*Keyword Research*
Basics & Local 9:57
Blog 37:42
eCommerce 1:03:18

*OnPage SEO (Yoast SEO for WordPress)*
Basics & Local 1:33:48
Blog 1:52:31
eCommerce 2:03:13

OffPage SEO 2:13:12
Analysis 2:28:45
Tip & Tricks 2:37:50

Thank you :)

#seo #seotutorial #yoast

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SEO Tutorial: 10 Detailed Steps to Rank #1 in Google



In this SEO tutorial, you’ll learn a 10-step process to rank your pages higher in Google by using a blog to fuel your rankings and revenue.

Reading about new tactics and strategies can be confusing and frustrating. One blog post will tell you to do something, and the next will insist you to do something completely different.

In this video, Sam Oh walks you through an example of ranking a fictitious pet food and accessories eCommerce store by using a blog. More importantly, he shows you how to do it.

Here is a quick summary of the 10-step SEO checklist (actionable tips are provided for each step in the video).

1. Topic research and a quick competitor analysis.
2. Keyword research
3. How to create content that’s better than your competition
4. On-Page optimization tips on newly created content
5. Title optimization for improved CTR and publishing
6. Page speed optimization
7. Promote the heck out of your content via. link building and email outreach.
8. Optimization via. Google Analytics
9. Optimization via. Google Search Console
10. Relaunch and repromote your content

If you’re new to SEO, it’s tough to learn everything you need to know in 23 minutes. Here are some additional video tutorials that will help you rank in Google or improve your current Google rankings.

Full Keyword Research Series:

Backlink Analysis and Link Building Series

Top 10 On-Page SEO Techniques (Backed by Data)

13 SEO Tips that ACTUALLY Work

Timestamps:

1:39 Start with topic research and a quick competitor analysis
5:24 Do deeper keyword research
7:12 Create content that’s better than your competition
10:29 On-Page optimization tips on newly created content
14:12 Optimize your title for improved CTR and publishing
15:06 Optimize your page speed
17:05 Promote the heck out of your content
19:48 Analyze your stats in Google Analytics and Google Search Console
21:40 Relaunch and repromote your content

Be sure to subscribe for more actionable marketing and SEO tutorials.

STAY TUNED:
Ahrefs ►
YouTube ►
Facebook ►
Twitter ►

#SEOTutorial #SEO #SEOTips

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SEO For Beginners: A Basic Search Engine Optimization Tutorial for Higher Google Rankings



New to SEO? This tutorial shows you the basics of doing search engine optimization for your website to rank high in Google.
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First, what is SEO and how does it work?

SEO stands for search engine optimization. By definition, it is the process of optimizing your website and webpages to get “free”, “organic” traffic from search engines like Google, Yahoo and Bing.

As a business owner, blogger, or website owner, your job is two-fold:

First, you need to make it easy for search engines to understand what your page is about and create content that matches what we call, the “searcher’s intent.”

Second, you need to show Google and other search engines that your pages are ‘worthy’ of ranking.

In this video, Sam Oh teaches the a 101 into the world of search engine optimization.

There are plenty of clear examples and some basic (yet powerful) SEO tips to optimize a brand new website to rank #1 on Google (step-by-step).

The techniques that are taught in this SEO training include:

1. Keyword research
By doing keyword research, you can see the average number of times someone searches for a specific keyword phrase in Google each month.

Often times, the query that you think will be the most popular is often far from the truth.

Using tools like Ahrefs Keywords Explorer ( you’ll learn how to use the “parent topic” of a term to determine the best keywords to target for your pages.

You’ll also learn what not to do (ie. keyword stuffing).

Keyword research gives you clues on the language you should use to let both Google and potential customers know what our page is about.

There are a few vivid examples in here to illustrate the best practices on how to do keyword research. If you want to sharpen your keyword research skills, I highly recommend watching this series on doing keyword research in 2018 and beyond.

2. On-page SEO
On-page SEO is the process of optimizing web pages with the intention to rank high in Google. If you want to rank #1 on Google, then your on-page SEO will need to be right on.

In this tutorial, you’ll learn 4 simple, yet highly effective tips to ensure you are following Google SEO best practices. Having optimized web pages will set the foundation for your success in search engine optimization.

It will help Google understand what your content is about and help your customers find you.

A few of the basic tips include:

– Title tags
– Meta descriptions
– Heading tags (or H1 tags)
– keyword usage
– content creation
– competitor analysis

Learn more about our top 10 on-page SEO tips that actually work in 2018 and beyond.

3. Off-page SEO
Off-page SEO is often referred to as link building.

Link building is the process of getting other websites to link to your web pages.

Basically, links act as “votes” or other people vouching for your website.

Backlinks work in a similar way that you would refer your friend to buy a product from your favorite store because you’ve tried it, used it, and loved it.

In general, the more quality backlinks you can get from relevant pages, the higher you’ll rank in Google.

Sam will show you how to find backlink opportunities and the key technique that SEOs use to build links, which is through email outreach.

I highly recommend watching our video series on competitor backlink analysis and link building here:

We also have another playlist on more “advanced” link building.

There’s a lot to learn with SEO marketing and we’re constantly adding new tutorials to help you learn and execute SEO in effective ways.

Contents:

0:00 Intro
1:18 What is SEO?
2:43 Find keywords that are relevant to your niche
5:56 Optimize title tags and meta-descriptions
11:00 Do Off-page SEO
12:12 Use outreach and guest-posting to build links
15:44 Start a blog and create useful content
18:30 Pick topics that provide value to your business

Be sure to subscribe for more actionable tutorials and grow your SEO and marketing knowledge.

STAY TUNED:
Ahrefs ►
YouTube ►
Facebook ►
Twitter ►

#SEO #SearchEngineOptimization #SEOTutorial

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SEO For Beginners: 3 Powerful SEO Tips to Rank #1 on Google in 2020



SEO For Beginners: 3 Powerful SEO Tips to Rank #1 on Google in 2020

Are you new to SEO and want to rank #1 on google this upcoming year? Here are 3 SEO strategies that will boost your rankings!

#1: Focus on content
Google has this update called Hummingbird, and with Hummingbird, websites who just have content on everything won’t do as well as sites which focus on one single niche and are super thorough.

You want to be VERY thorough with your SEO content. Poke holes in your content and fill them all up, so then that way people are like, “This is the end all site “that you should end up reading “if you’re interested in dating online.”

#2: Optimize your title tag and your meta description
Have you ever done a Google search, and noticed that every time you do it, there is this link at the top, and then there’s this one sentence with a link at the top is called the title tag.

And the description below is called the meta description.

Now think of it this way, if you search for the phrase online dating, and you don’t see the word online dating in neither the title or the description, are you going to click on the result?

Well if you are, there’s something wrong, because why would you click on a result that isn’t related to what you’re looking for?

In addition to that, have you ever searched for a term like online dating? And have you ever noticed that the word isn’t in the title or description?

That’s because Google tracks who’s clicking on what listing, and they’ve learned that when a keyword is in the listing, that same keyword that you’re searching for, they know you’re way more likely to click through.

So in your title tag and your meta description, make sure you include the keyword. But you can’t just add the keyword, “online dating,” right?

The easiest way and what I would do and I wish it was this simple; I will just put “online dating, online dating, online dating, online dating.”

If I could put it 20 times so people would know that the article is on online dating, I wish I would get more clicks.

But it’s not that simple.

Yes you have to include the keyword in your title and your description, but it has to be appealing. If it doesn’t flow in a sentence, it’s not easy to read, and it’s not appealing or evoking curiosity, no one is gonna click through.

#3: Use Google Search Console

Did you know that Google gives you a tool that teaches you how to rank number one on Google?

Yes I know that sounds ridiculous but it is true, and it’s called Google Search Console.

If you’re not already a user of it, sign up.

It doesn’t cost a dollar. You’re missing out if you’re not using it.

I can’t emphasize that enough. So now that you’re using Google Search Console…give it a few days because it takes some time to populate data. You’ll see a screen that shows Search Analytics and this shows you all the pages on your website that are getting you traffic. But the cool thing about Google Search Console is they also show you which articles are getting impressions.

Take all the keywords you’re getting impressions for and start adding them to your copy.

Now we have an article on Instagram, and it teaches you how to get over 300 targeted Instagram followers per day.

The article is around 10,000 words. When I first wrote that article, it wasn’t 10,000 words, it was roughly 2,500.

I went to Google Search Console, I saw all the people that are searching for terms related to the article, I added them within that article. I made it more thorough and you know what?

My SEO traffic more than tripled to that article. Yes it is that simple. And when I made that change, it didn’t happen right away, but I noticed the results within 50 days. That’s not a long time.

Now that you’ve learned these three tips, I challenge you in which I want you to take these tactics and implement them, and then after you implement them, in the next 45 days I want you to leave a comment with your results. Because if you’re not doing well, that means I’m not happy.

Subscribe here to learn more of my secret SEO tips: Find me on Facebook:
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#NeilPatel #seo #seotips

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